AI is marketing's most powerful assistant in decades โ and the fastest way to look like a copy of everyone else if you hand it the wheel.
Where AI wins: brainstorming and first drafts, summarizing reviews and reports, repurposing one idea across platforms, translation and proofing. Where it costs you: publishing untouched (audiences smell machine text in seconds), invented facts and numbers, strategy (it doesn't know your market or margins), AI-generated product photos that break trust on delivery. The golden rule: AI does the first 70% (research, drafts, variations); humans do the 30% that matters โ natural local voice, true stories, verified numbers, strategic calls.
SEO? Google punishes weak content, not AI content โ thin AI spam sinks; AI-assisted content with real expertise ranks. Bonus: prepare your site for AI-powered search (Schema, clear FAQs, published prices) โ ask about SEO + AI SEO at Blast Media, among the first in Egypt implementing it.
Data-driven ad campaigns that deliver real, measurable sales.
